What is a QR Code?
QR (Quick Response) Codes are small, barcode-like boxes of information often seen in transitory media. A quick picture taken with your cell phone and you’re immediately whisked away from the pages of a magazine to a digital world medium. Unlike standard barcodes, QR Codes have the ability to digitally store data including: a business profile, information about a product or service, URL/website links, geographical coordinates, text, calendar & contact entry, etc. QR Codes are popping up everywhere, allowing potential consumers to quickly and easily gather a company’s information from the side of a beverage, atop a billboard, the entryway of a building, a business card, even clothing! You are now able to advertise your business in a digital world.
With the availability of cell phones, QR Codes are a great platform to launch a new company, promote/spread awareness about a campaign/cause, or allow an existing business to expand their horizons by targeting a whole new demographic.
-stores a wealth of data
-promotes business, while keeping costs down
-customers can easily access videos, websites, and coupons
-place them almost anywhere!